4 benefits of outsourcing your digital marketing to Streann.
With uncertain times ahead, partnerships are the best way to grow your business.
There are plenty of growth opportunities for valuable content creators, but you need to know where to look! If you are thinking about expanding your subscriber base there is definitely a market, but getting it right is a daunting task, and requires lots of overhead costs and technology.
To achieve your marketing acquisition goals, here are four things Streann guarantees with our expertise!
1. You will know your audience way more than you think you do!
Streann gives you insight into your customers’ and your subscription’s health by surfacing actionable data, including your growth rate, churn rate, what content is resonating with your audience, and why customers choose to pause or cancel their subscriptions. By paying attention to these customer data, you can plan out your business strategies ahead of time.
In order to know if your strategies are working, we take a look at how much you are spending on your cost per acquisition (CPA) of new customers and how that compares to your customers’ lifetime value (LTV). Those numbers have to be aligned!
2. You can double your subscriber base
By promoting the right content in front of the right potential user, you are increasing the odds of downloads, free trials, and customer activations. If you know what content is resonating with your audience, you know what to promote to who!
3. You will supercharge your video efforts
The average Millennial scrolls the length of the Empire State Building daily on their phones. Nowadays, 90% of web traffic is through video, so you’ve got to get their attention and you do that with video.
- Video ads convert: a common mistake for subscriptions is using still footage in social ads versus video. Since you’re running a video service, it makes sense to engage your audience with trailers, clips, and teasers vs photos. Using footage from your most popular content is a great way to hook customers.
- Your content is king: Another common mistake is “generic brand marketing”. We encourage subscription creators to focus on promoting the content that makes their offerings unique.
- Don’t overspend on brand awareness: This is where looking at your CTA really comes in. Brands overspend on awareness campaigns that convert only a few customers. We advise focusing more on marketing your content as a means of driving prospects to subscribe.
4. You will save big bucks.
Streann Media doesn’t break your piggy bank. Our efficient digital acquisition marketing team knows that having a clear KPI for user acquisition is essential.
We study the market; we build catchy creatives based on your unique selling points, and then execute the strategy, bringing new REAL users to the platforms.
We have helped our clients surpass their User Acquisition forecast by more than 2500%!
About Streann
Streann Media®️ is the world’s most innovative and interactive content creation, distribution, engagement, and monetization Web 3.0 streaming platform. With Streann, content providers can create live streaming content and build next-generation Web 3.0 live streaming business models, with more than 150 proprietary features. Established in Miami, Florida, the company has won several industry awards for its innovations and has Millions of Active users in 141 geographies. For more information, visit www.streann.com.