Streann Media Supports Innovative Direct-to-Consumer Strategies with TikTok-like Features, Paving the Way for More Engaging User Experiences

Streann Media
3 min readJul 10, 2023

--

Streann Media, a trailblazer in the over-the-top (OTT) streaming and broadcast technology sector, is thrilled to announce the addition of groundbreaking TikTok-like features to its technology suite. By supporting innovative direct-to-consumer strategies such as these, the company is facilitating the creation of highly engaging and interactive user experiences, a testament to its commitment to leading the OTT streaming revolution.

Streann’s new features are specifically designed for companies seeking to develop their own version of TikTok, particularly those with established audiences. Recognizing the ever-evolving demands of modern viewers, Streann has integrated features such as vertical scrolling and advanced filters to provide a dynamic and seamless user experience.

Moreover, the company is paving the way for users to have a more participatory role in content creation and consumption. It’s facilitating User Generated Content (UGC) on Connected TV, a pioneering step in making television a more interactive and personalized experience. By enabling users to share their unique content, Streann is fostering a sense of community among viewers, enhancing engagement, and encouraging creativity.

“The rise of applications like Threads has shown us the importance of direct-to-consumer strategies and the potential they have in revolutionizing viewer experience,” says Streann’s CEO. “With our new TikTok-like features, we are empowering companies to tap into this potential, and provide their audiences with the tools to interact, create, and engage in a whole new way.”

Streann believes that when companies have an established audience, they should consider creating their own platforms that cater specifically to their viewers’ needs and preferences. This not only allows for a more personalized experience but also enables companies to directly connect with their audiences.

This announcement comes in the wake of significant milestones achieved by Streann Media in the past year, including streaming the Pan American Games, introducing the ‘My Channel’ broadcast option for creators on Streann Studio, and acquiring a patent for its revolutionary Inside-Ad technology. The addition of the new TikTok-like features further showcases Streann’s dedication to innovation and to its vision of transforming the future of digital content creation and delivery.

About Streann Media

Funded in 2016, Streann Media is dedicated to transforming the future of digital content creation and delivery with its vision of TV 3.0. The company provides cutting-edge technology for broadcasters and content providers, offering solutions that dramatically enhance viewer engagement and introduce innovative monetization methods. Through its commitment to continuous innovation, Streann Media is propelling the OTT streaming revolution, advancing TV 3.0, and setting the stage for the future of the broadcasting industry.

--

--

Streann Media
Streann Media

Written by Streann Media

The most advanced video and audio platform experience for content providers.

No responses yet